GAP – FROM HUMBLE BEGINNINGS TO GLOBAL FASHION EMPIRE

In the summer of 1969, the same year man took his first steps on the moon, Doris and Don Fisher opened the first Gap store in San Francisco. Their aim was to make it easier for customers to find great-fitting jeans. Nowadays, Gap continues to live and breathe this philosophy. It offers customers classic casual pieces that they can mix and match to create their own individual look.